The Learning Boats of Leyte
Typhoon Haiyan destroyed over 18,000 boats and 90% of schools in the Eastern Visayas region. So we decided to help rebuild livelihood and education in the same boat. Philippine Airlines flew artists from Manila to Leyte, the province most damaged by the typhoon. We started off by donating 100 boats, which we also turned into classrooms by painting them with school lessons to use as visual aids when they are docked. We donated these boats to fishermen who had lost their livelihood, and at the same time we transformed these boats into outdoor classrooms for children who lost their schools. The campaign won a D&AD Wood Pencil, Kidlat Awards, and Tambuli Awards